Блог
Digital-Out-of-Home (DOOH) —
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01
Разбираем терминологию: DSP, SSP, CMS и прочие аббревиатуры из мира наружной рекламы
В наружной рекламе существует множество терминов и сокращений, которые могут показаться запутанными.
25 Апреля
02
The Importance of Location Data in Out-of-Home Advertising
Marketers are always looking for the most flexible and mobile tools that will allow them to quickly adapt advertising strategies to consumer needs.
07 Декабря
03
5 Creative Examples of Digital Out-of-Home Advertising Campaigns
The best outdoor ads are the ones that break the online-offline barrier and become truly global sensations.
24 Ноября
04
The Pros and Cons of Digital Out-of-Home Advertising, And Why Data Is Relevant Even Offline
This is a digital world. The Internet has become an integral part of our lives, and it may seem like it is all there is.
14 Ноября
05
Out of Home and Digital Out of Home: What you need to know
Google and Facebook ads are not the be-all and end-all. There are other forms of advertising, which can sometimes bring in much better value.
24 Октября